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fitbit
2021
CHARGE 5 LAUNCH
Strategized on an overall event approach and swiftly pivoted from in-person to mailer based activation .
Managed client relations during event changes and team turnover.
Created full attendee journey flow from registration, to smash activation, to a gift that brings it all back together.
Managed graphic designer, coder, mailer fabricator and shipping, and a Kintsugi artisan.
PRESS SHAPE
EMPLOYER FIRST AGENCY
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